Wednesday, October 17, 2012

"Quack company litigates against its critics"

"Quack"
A South African "quack company" has decided that threatening legal action against people who expose their quackery is a good idea.

They're wrong.
"Solal Technologies is suing Kevin Charleston for R350,000 because he wrote on the Quackdown website that Solal Technologies' magazine, Health Intelligence is a "disguised marketing programme for Solal Technologies, a company that actively promotes pseudoscience and aggressively attempts to shut out valid criticism of its advertising."

Charleston will be defending himself against Solal’s charges. He will have the support of the Treatment Action Campaign. He will be represented by SECTION27. The case, when it comes to court, promises to be an important test of the right to freedom of expression, and the duty of companies to market their products honestly and accurately."

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